The Persuasive Communicator™
The Persuasive Communication (CW™) is a skillstraining methodology, which gives participants a lifelong toolfor communicating more powerfully and persuasively in anytype of business situation.The methodology is based on Persona’s Social Styles andTrust Building Models, proven over the past 20 years to be oneof the world’s most effective communication skills trainingprograms. CW™ is easy to learn and immediately applicable to real-life work challenges. Participants receive feedback on how business associates perceive their natural communication style, ability to project empathy, and level of interpersonal flexibility. This input leads to tailored courses of action for communicating more effectively with others.